Don't be a 'CLOSER', be a Sales Pro! (Spotify Video Exclusive) | Ep 43
The only person who cares about you being a 'closer' is your own ego, aim to be a sales pro. Here is why...
In this video exclusive of the Sales Drive Podcast, Dr. Lewis Haydon, coach to VERY high income salespeople and businesses, discusses why being a closer in sales can be damaging to relationships and sales success.
Lewis explains the importance of emotional intelligence and understanding the customer's mindset and signals. He also emphasises the need to focus on the customer's needs and problem-solving rather than just closing the sale and making it all about the sales person's ego.
The key takeaway is to prioritise building lifetime value with customers rather than just closing one-time sales.
Listen to the full episode to find out how you can harness the learnings to scale your marketing and sales success.
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Chapters:
00:00 The Pitfalls of Being a Closer
02:02 The Importance of Emotional Intelligence
03:00 Shifting Focus from Closing to Problem-Solving
07:12 Building Lifetime Value with Customers
Keywords:
sales, closer, emotional intelligence, customer needs, problem-solving, lifetime value
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